Jonathan Meyers
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thread 1/5
That it's even a question as to whether a show of this caliber gets renewed is a direct result of Netflix flooding their platform with content while having flagship shows drop a whole season at a time.

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06:18 AM - Mar 25, 2024
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Jonathan Meyers
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thread 2/5
The "binge" model is fine for shows that have aired previously, but new premium shows need the slow boil & buzz that results from a staggered (weekly) release schedule. In a sea of content, a sudden season drop with little marketing tends to guarantee a show stays somewhat under the radar.
06:18 AM - Mar 25, 2024
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Jonathan Meyers
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thread 3/5
HBO by contrast put hundreds of shows in early stages of development, but chose only a few dozen & then supported & promoted them, and released them weekly allowing the process of review, analysis, and anticipation to build over several months.
06:18 AM - Mar 25, 2024
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Jonathan Meyers
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thread 4/5
Netflix's stubborn refusal to allow their premium original shows to air weekly (in contrast to EVERY OTHER streaming network) reduces the impact of a show and makes it more likely it gets lost in the vast forest of shows Netflix constantly bombards subscribers with.
06:18 AM - Mar 25, 2024
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Jonathan Meyers
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thread 5/5
Netflix is making it difficult for new stories to gain popularity. They lucked out with Stranger Things but few Netflix shows penetrate the cultural consciousness because of their season-drop model. Netflix needs to support new shows and stagger their release to gain momentum and audience.
06:18 AM - Mar 25, 2024
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Verbatorium
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In response to Jonathan Meyers.
Yes I agree why Netflix can’t see this is flabbergasting. So much money invested and to not make the most of it by a weekly release is just dumb.
09:44 AM - Mar 25, 2024
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Jonathan Meyers
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In response to Verbatorium.
100%. Binge model made sense when they were acquiring seasons of previously aired shows. But applying that model to new, premium, big-budget flagship shows is completely antithetical to basic marketing principles. That (tech company!) Apple TV+ chose weekly release for their shows is further proof.
11:59 AM - Mar 25, 2024
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