Martini C
A
Newsjacking is a term that has been around since the early 2010s. It’s the process in which a brand picks a trending topic in the news or pop culture at large and incorporates it into its marketing strategy. https://customerthink.com/what-is-newsjacking-and-how-is-it-being-used-in-branding/
10:25 AM - Apr 25, 2024
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